The Value of Video Marketing

4 Jan No Comments Susanna Parker Uncategorized ,

2015 really was the year of video – YouTube reports that 300 hours of video are uploaded to its servers every minute. But amidst all the noise and cat videos, do marketing videos really have an impact? Yes, they really do! Check out the infographic below, and consider making video Read More…

Video Marketing 101 – Engagement & Action

4 Dec No Comments Susanna Parker Uncategorized

Why you should use video marketing to engage your audience and strengthen your brand. So earlier this week we talked about what, exactly, video marketing is. But now you’re probably wondering why should you even consider video marketing? Two reasons: the emotional reaction video inspires in viewers, and the SEO Read More…

Video Marketing 101 – What the Heck Is It?

1 Dec No Comments Susanna Parker Uncategorized

If you’re just getting started in digital marketing, the terms can seem overwhelming. Content marketing, social media marketing, video marketing – what the heck are they? Well, the first two are the topic for another post, but video marketing is easy to explain. To put it simply, video marketing is Read More…

10 Ways to Use Video to Strengthen Your Brand

18 Jun 2 Comments Susanna Parker Case Studies

It’s official – video has taken over. With over 300 hours of video uploaded to YouTube every minute, and 6 billion hours watched every month, it’s clear that there is a supply of and demand for online video. Smart companies will use that popularity to direct attention toward themselves with online video marketing. Read More…

Hey Marketers, Is This You?

7 May No Comments Susanna Parker Uncategorized ,

Sharing marketing advice can sometimes make you feel like a snake oil salesman. (Or a lemonade salesman!) After all, we’re regularly inundated with emails and ads promising immediate results with minimal effort! But anyone who has run a digital marketing campaign knows that just isn’t true. Marketing requires strategic thinking, Read More…

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