Let’s talk about Psycho. The first time I watched this movie, I was 16 and home alone while my parents were at some kind of party. I was creeped out at the end and my parents hadn’t gotten home yet, so I watched the featurette on the DVD, hoping they would get […]
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How Was it Made?
The first thing you’ll want to know if you want to be, well, in the know in the media business is just what kind of production you’re watching. As I’ve said before, there’s more to making videos or films or television shows than showing up with a camera and pointing […]
Read MoreSo You Saw A Camera
People seem to have a pretty weird and contradictory relationship with cameras. They’re really interesting—until there’s one pointed at you. People act differently when there’s a camera around, putting on their camera-face and making everything dramatic, or just getting really uncomfortable and clamming up. Carrying around, setting up, and using video equipment […]
Read MoreA Beginner’s Introduction to Media Studies
Hi there. I’m Courtney, a recent graduate of Temple University’s Media Studies & Production program, and a new addition to the massive pool that is the media production industry. To quote my favorite TV show, Frasier, “Whether our journey together lasts for years or just one day, I can’t tell you […]
Read MoreChoosing the Social Network That’s Right For Your Business
We first wrote about this topic two years ago – about how one of the toughest things in getting started with social media is picking the channel you’ll use. There are so many options out there, how do you decide what to focus on? Do you go with the oldest, the newest, […]
Read MoreHow to Use Digital Marketing to Help Your Brand Grow
You might be asking yourself, what the heck is digital marketing? You might also be asking yourself how, exactly, does it affect your company’s growth? These are excellent questions! Now here are some answers for you. Digital marketing is a bit of an umbrella term – it encompasses a variety […]
Read More10 Ways to Use Video to Strengthen Your Brand
It’s official – video has taken over. With over 300 hours of video uploaded to YouTube every minute, and 6 billion hours watched every month, it’s clear that there is a supply of and demand for online video. Smart companies will use that popularity to direct attention toward themselves with online video marketing. […]
Read MoreMLP Graduates from Bethesda Green!
Here at Mark Leisher Productions, we are incredibly excited to announce our graduation from the Bethesda Green Business Incubator. We were one of the early members of the Incubator, joining in 2011 as a one-man company. Through Mark’s hard work and the support of the Bethesda Green Business Incubator, MLP has […]
Read MorePartnering Up with Active Nature
Here on the blog we’ve talked about our friend Jason Beakes and his company, Active Nature, before. You might remember our photos from last year’s stand-up paddleboarding lesson, or the video we did for them to highlight their sponsorship of the 2013 Reel Water Film Festival. Well, we are excited to announce that Mark […]
Read MoreIn-Person Edit Sessions
When we talk about the overall production process, there are three steps that we explain to clients. Pre-production comes first. We figure out a budget, scheduling, we help with scripting and storyboarding – all the stuff that needs to happen for the project to run smoothly. Production itself is next […]
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