People seem to have a pretty weird and contradictory relationship with cameras. They’re really interesting—until there’s one pointed at you. People act differently when there’s a camera around, putting on their camera-face and making everything dramatic, or just getting really uncomfortable and clamming up. Carrying around, setting up, and using video equipment […]
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Hi there. I’m Courtney, a recent graduate of Temple University’s Media Studies & Production program, and a new addition to the massive pool that is the media production industry. To quote my favorite TV show, Frasier, “Whether our journey together lasts for years or just one day, I can’t tell you […]
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We first wrote about this topic two years ago – about how one of the toughest things in getting started with social media is picking the channel you’ll use. There are so many options out there, how do you decide what to focus on? Do you go with the oldest, the newest, […]
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You might be asking yourself, what the heck is digital marketing? You might also be asking yourself how, exactly, does it affect your company’s growth? These are excellent questions! Now here are some answers for you. Digital marketing is a bit of an umbrella term – it encompasses a variety […]
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It’s official – video has taken over. With over 300 hours of video uploaded to YouTube every minute, and 6 billion hours watched every month, it’s clear that there is a supply of and demand for online video. Smart companies will use that popularity to direct attention toward themselves with online video marketing. […]
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Here at Mark Leisher Productions, we are incredibly excited to announce our graduation from the Bethesda Green Business Incubator. We were one of the early members of the Incubator, joining in 2011 as a one-man company. Through Mark’s hard work and the support of the Bethesda Green Business Incubator, MLP has […]
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Here on the blog we’ve talked about our friend Jason Beakes and his company, Active Nature, before. You might remember our photos from last year’s stand-up paddleboarding lesson, or the video we did for them to highlight their sponsorship of the 2013 Reel Water Film Festival. Well, we are excited to announce that Mark […]
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When we talk about the overall production process, there are three steps that we explain to clients. Pre-production comes first. We figure out a budget, scheduling, we help with scripting and storyboarding – all the stuff that needs to happen for the project to run smoothly. Production itself is next […]
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When bidding on a project, we’re often asked to explain our pricing. Production is easy – if the client wants a high quality video with professional audio and lighting, we can point to each crew member, their role, and their importance to the finished product. Editing is also fairly easy […]
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For the past (almost) two years, I’ve worked as the social media manager for Mark Leisher Productions. During that time, I’ve learned a lot about what works and what doesn’t work when it comes to building community and managing a brand. I’ve also seen a distinct lack of advice when […]
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