Over the past three years I’ve learned a lot about blogging and social media. I mean, I had a blog and my social accounts before I started at MLP, but since I’ve been here I’ve learned a lot about the strategy behind content marketing. On my personal accounts, it’s easy […]
Read More
So you’re sitting through the end credits of a movie, and name after name after name scrolls by. Obviously, it takes a lot of people to make a movie. What could all these people possibly be doing? Now that you know the different kinds of productions, the next step is […]
Read More
MLP has earned a reputation as the go-to company for Kickstarter campaign videos. After all, we made the video that helped M3D become the fastest fulfilled campaign, the fastest to $1 million, and rank in the top 10 most-funded Kickstarter campaigns. Since The Micro campaign concluded, we’ve been busy with other […]
Read More
When bidding on a project, we’re often asked to explain our pricing. Production is easy – if the client wants a high quality video with professional audio and lighting, we can point to each crew member, their role, and their importance to the finished product. Editing is also fairly easy […]
Read More
For the past (almost) two years, I’ve worked as the social media manager for Mark Leisher Productions. During that time, I’ve learned a lot about what works and what doesn’t work when it comes to building community and managing a brand. I’ve also seen a distinct lack of advice when […]
Read More
When Shane and I met Diane and Katrina from Audubon’s Green Kids program for the first time, we were impressed by their enthusiasm and passion for the program. They emphasized how important outdoor education is for children, and how Green Kids and Salad Science can help kids learn in non-traditional […]
Read More
Usually when we talk about a good social media presence, we mean a company that expands its brand’s presence online, builds community, and responds quickly and thoroughly to online crises. But sometimes, brands decide to do more than that – they want their social media presence to be something people […]
Read More
For the first 10 minutes you’re on a stand-up paddleboard, every slight movement and muscle twitch feels like it’ll send you right into the water. Forget paddling – you’re trying your hardest to stay upright. But after an hour of balancing, instructions, and yes, falling off the board, you’ve become […]
Read More
Last year, the kayaking community lost one of its up-and-comers in a tragic accident just days before the annual Great Falls Race. While practicing for the race, South Carolina native Shannon Christy lost her life in the Potomac River. The race was cancelled, a memorial was held in her honor, […]
Read More
Doug Masiuk isn’t just any long-distance runner. In 2012 he ran across the United States from San Francisco to New York, running more than a marathon a day. This year he’ll be running the length of the Appalachian Trail. Doug is also an official spokesperson for diabetes – he was […]
Read More