This is a great infographic. It thoroughly explains the numbers behind viewers to conversions, gives some stats on the amount and popularity of video online, and even suggests types of video to implement. When you decide to start using video, here are a few things to consider: What Tone will […]
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Over the years, Mark Leisher Productions has worked with nonprofits of all shapes and sizes. Whether they are trying to preserve an organic farm, building homes for the disadvantaged in Baltimore, or planting trees in sub-Saharan Africa, each of these nonprofit organizations has benefited from the strategic use of video. […]
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If you follow us on Facebook or Twitter, you probably already saw that we were at the TEDCO Entrepreneur Expo 2013 on Monday. While it was a great networking event full of interesting panels, we weren’t there as attendees. Mark, Shane, and I were all there to capture the day, filming the keynote speakers, taking interviews […]
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Last Wednesday, cat food company Friskies announced that they’d signed Grumpy Cat to be the new face of their brand. Their choice is an example of a new era of advertising, where brands take advantage of established viral phenomena to market themselves and their product. Ok, so what do I […]
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