One year ago, Rob Thomas (no, not that one) started a Kickstarter campaign. His goal was to raise $2 million in order to make a movie. Not just any movie – he wanted to make a follow-up movie to his beloved television series, Veronica Mars, which had been cancelled 7 years earlier. […]
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The Importance of Storyboarding in Video Production
We’re in the midst of working on a pretty complicated project. We love this client, and we’re excited to create a high quality video for them. But the project is complex – lots of shots we want to incorporate, a few different scenarios we need to set up, plus a […]
Read MoreChoosing An Interview Style That Fits Your Company
There are plenty of reasons to use interviews in your video production. Whether your video is a company overview, a case study, a documentary, or something else entirely, interviews can provide valuable content and create a human connection with your audience. The style of the interview is an important factor […]
Read MoreMaryland & the Film Industry
Dave Feldman of Bethesda Green sent me an interesting article this morning, and I thought I’d talk about it with you. Ryan Marshall of the Gazette explains that the past year has been very good to the Maryland Film Office and the state of Maryland as a whole. Robin Wright, whose show “House of […]
Read MoreWhy NonProfits Need Video
Over the years, Mark Leisher Productions has worked with nonprofits of all shapes and sizes. Whether they are trying to preserve an organic farm, building homes for the disadvantaged in Baltimore, or planting trees in sub-Saharan Africa, each of these nonprofit organizations has benefited from the strategic use of video. […]
Read MoreWhy the Cross-Post is Killing Your Social Presence
A few weeks ago, I talked about choosing the social network that was right for you. At the end of the article, I made the point that it’s better to do well in one social network than poorly in many. Let me delve into that a bit more – if you have […]
Read More3D Printers and Kickstarter Campaigns
Here at Mark Leisher Productions, we’re incredibly excited about our newest client – M3D, the makers of the Micro 3D Printer. We will be working with M3D over the next few months to create a video for their Kickstarter campaign, build their social media presence, and help run the campaign […]
Read MoreShow Don’t Tell: Why Event Coverage Matters
If you follow us on Facebook or Twitter, you probably already saw that we were at the TEDCO Entrepreneur Expo 2013 on Monday. While it was a great networking event full of interesting panels, we weren’t there as attendees. Mark, Shane, and I were all there to capture the day, filming the keynote speakers, taking interviews […]
Read MoreWhich One is Right For You?
One of the toughest things about getting your company involved with social media is deciding which site to use. Facebook and Twitter are the big names, but there are so many other options available – do you create a Google+ page, Pinterest boards, or a Tumblr account? Maybe you create […]
Read MoreEasy But Important Advice for Beginning Bloggers
More and more brands are turning to blogging to communicate with customers, share success stories, announce new products, and more. We’re no exception – here at Mark Leisher Productions we write about the tech we use, the clients we work with, and why video marketing matters to you. I’ve been […]
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